Create professional development programs that help REALTORS® strengthen their businesses.
Protect private property rights and promote the value of REALTORS®.
Advance ethics enforcement programs that increase REALTOR® professionalism.
Protect REALTORS® by providing legal guidance and education.
Stay current on industry issues with daily news from Illinois REALTORS®, network with other professionals, attend a seminar, and keep up with industry trends through events throughout the year.
Description
The Pricing Strategies: Mastering the CMA (PSA) certification course gives you the knowledge base and skills needed to successfully complete a comparative marketing analysis (CMA) and to clearly communicate it to your client(s).
Topics Covered
- Employing best practices for pricing residential properties
- Creating and presenting comparative marketing analyses (CMAs)
- Explaining pricing recommendations
- Working with appraisers and reviewing an appraisal reports
- Keeping up to date with market developments
- Guiding clients through the anxieties and misperceptions they often have about home values
Course Duration
- 6 hours
- Learner has one year from date of purchase to complete
Additional Information
- This course is the main requirement for the Pricing Strategy Advisor (PSA) certification. Successful completion of this course also fulfills the elective-course requirement to earn the Accredited Buyer’s Representative (ABR®) designation and the Seller Representative Specialist (SRS) designation.
- Please note there is a one-time credentialing fee in order to earn the official certification. Visit the Earn the PSA Certification page to learn more.
- International students can purchase this course at the Member price by becoming an International REALTOR Member. Click here for more details.
- Continuing Education (CE) credit is not available for this course.
- Non-member price: $260
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