Our readers will notice a change with the October issue of Illinois REALTOR® magazine. The redesign features some new departments including REALTOR® Community. Flip to the back page to see member photos from IAR events, conversations and ideas shared by Illinois REALTORS® on Twitter, Facebook, LinkedIn and right here on the IARBuzz blog.

What remains the same is the mission of the magazine to deliver practical business ideas, strategies and resources for the Illinois REALTOR® on Illinois-specific legal, legislative, housing market and industry trends.

So what’s on tap in the October debut issue?

  • Is there ROI in social media? Some say it’s an effective and inexpensive way to market yourself, especially to younger buyers. Others say it’s much more effective to get out and see your clients and prospects in person. One thing is for sure, social media usage is growing. In our cover story we hear from Illinois REALTORS® who are getting some return for their time spent on social media marketing.
  • Working with investment buyers. A Move.inc study found that 56% of investment real estate buyers plan to turn their properties into rentals, and nearly 60% are new to real estate investing. Illinois REALTORS® who work with investors share their tips and insights for this strong market segment.
  • What can you learn from a new agent in real estate? Plenty. See how new agents are marketing themselves and working to get business at this point in time, the ground floor of the housing market recovery.
  • Plus, new to the magazine is “What’s Online.” Get links to IAR resources you may have missed including the Legal Webinars covering the license law transition and other hot topics, the Risk Management Toolbox for brokers and free downloads such as the newly updated “Practical Guide for Illinois Landlords” from the IAR Advocacy Program.

Oh, and did I mention the iPad giveaway?

We are celebrating the magazine’s new look with an iPad giveaway at the IAR Convention & Expo Oct. 11-13 in St. Charles! IAR Convention attendees, make plans to stop by the IAR Booth #811 to sign up for a chance to win. The iPad giveaway is made possible by our magazine partners Royle Printing Company, West+Associates and Advanced Publishing. The lucky winner will be drawn at random from all valid entries on the last day of the Expo.