Are you following advertising rules?

Help avoid ethical pitfalls in the practice of real estate with these helpful advertising guidelines and tips from the professional standards program.

NEW! As you work on your advertising plan, use the Illinois REALTORS® Advertising Checklist to make sure you are following the rules.

DOWNLOAD Advertising Checklist

One of the top questions Illinois REALTORS® gets is about how to advertise in a way that meets state and REALTOR® Code of Ethics guidelines. Illinois REALTORS® ombudsman program has a guide you can share with other REALTORS® which tells what to DO and NOT TO DO. Learn about these 24 things in advertising!

DOWNLOAD Advertising Dos and Don’ts

Professional standards videos

Learn more about specific professional standards issues with the Illinois REALTORS® video series on the topic. REALTOR® and trainer Diane Disbrow highlights the differences between arbitration and mediation;  and Illinois REALTORS® Matt Difanis explains the ins and outs of Article 12 compliance with social media.