Many consumers say sustainability and energy efficiency are factors they take into consideration when shopping for a home. According to the National Association of REALTORS® report, “REALTORS® and Sustainability 2018,” agents and brokers said 61 percent of clients are interested in sustainability. Other findings include:

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of Multiple Listing Services have green data fields. Of those with a green MLS, 37 percent use it to promote green features, 27 percent to promote energy information and 16 percent to promote green certifications

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IMPORTANT HOME FEATURES FOR CLIENTS:

  • comfortable living space
  • proximity to frequently visited places
  • windows, doors and siding
  • utility bills and operation costs
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said tiny homes were available in their market

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of agents or brokers said properties with solar panels were available in their market

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of agents and brokers said promoting energy efficiency in listings was very or somewhat valuable

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said wind farms were available in their market